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BRAND & BUSINESS MANAGEMENT

IN FASHION, CREATING SOMETHING SIMPLE IS EXTREMELY COMPLEX
16th EDITION


Behind a linear and intuitive customer experience lies a great complexity, in which so many different figures are mixed. Each of these is a specialist in a sector: fashion buyer, marketing manager, omnichannel strategist..., weaving together so many different skills and professionalism, there is a specialized Business & Brand Manager, able to make the right choices in highly complex scenarios, and in a market, that of fashion and luxury, which operates according to its own rules. 
The Master in Fashion Direction: Brand & Business Management offers high-level training for the construction of new business models specific to the Fashion and Luxury sector, and for the strategies needed to organically deploy them in all the different channels affecting brands. 

At the center is the customer, simple, intuitive, and immediate experience: around this is a highly sophisticated model, born of the skills and vision of a talented manager.

The Master Course is completely in English
During the whole course an Italian - English bilingual Teaching Assistant will be available for both Italian and foreign students.
 

Key facts
Location: BY PRESENCE on campus, Milan. It's possible to attend the Master by distance too.


Director of the Master: Gemma D'Auria

Welcome day: January 17, 2025
Orientation week: January 20-24, 2025
Ceremony and lectures’ start: January 27, 2025
Lectures' end: October 17, 2025
Internship: starting from October 2025
Master: 1st level University Master
Duration of the Master: 1 year, 1200 hours

 

The following program is related to the academic year 2024-25. The program for the academic year 2025-26, starting on 17.01.2025, will be available soon.

WHAT YOU’LL LEARN

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Each master's degree teaches you to do different things. Here are the main skills you will acquire with this degree.

AFTER THE MASTER'S DEGREE: WORKING IN FASHION

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What will you do after MFI? Discover the most common roles held by graduates of this master's program.

THE CANDIDATES

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Is it the right master for you? And you, are you the right candidate for it? Find out here through a sketch of the ideal candidate.

THE PROGRAMME

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What will you study? You will study theoretical and practical topics and subjects in this master's program, which will make you a fashion specialist. Some of these you will learn on the MFI campus, while others you will learn in close contact with Fashion and Luxury Brands in the heart of Milan.

CALENDAR

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Find out the master's calendar, with all the details you need to best organize your year of study.
 

CAREER DEVELOPMENT

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You don't just learn in the classroom: to become a Fashion Specialist you need to confront the world of work and business right away. As an MFI student you will have the opportunity to participate in exclusive field projects.

INTERNSHIP

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The professionalizing Internships are an integral and exclusive part of the Master's program and offer all students a training placement at the best Fashion and Luxury brands.

JOB MARKET

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The job market in the Fashion and Luxury sectors is constantly evolving. The cross and hybrid training of all MFI master's degrees are highly expendable in the fashion system: here's how.

INTERNATIONAL STUDENTS

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MFI is an international school. Find everything you need to know if you are coming from abroad here.

LIVING AND STAYING IN MILAN

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Here are all the tools you need to find housing in Milan.

CLASS PROFILE

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Provenance, experience, degrees, and age: find out the composition of this Master's program, based on previous years.

ACADEMIC YEAR 2024/2025 EDITION

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Discover more information about the Academic Year 2024/2025 Edition.